Group : Survey Results

• We set up our suvey on surveymonkey.com and I e-mailed it to all of my e-mail contacts to try and gain a vast range of different demographics for our research. The response was overwhelming, after only expecting 25 or 30 responses,  we checked after an hour and had 130 responses, we left it for a few days and had 413 by the end. We now had a large sample to use for research, unfortunatly with the website we used would only allow us to view results for the first 100 people who took the survey unless we were to pay a memebership fee for the site, we however decided that 100 would be sufficient enough for our research.

Question 1  and 2:

• For our first 2 questions we wanted to establish the general people we were going to be analysing to make sure they were not all crammed into one demographic. As you can see we did actually recieve 7 more women answering our survey than men and the age shows that the majority of people (87%) were between 15 and 34 years old, which is an ideal target audience age for our film.

Question 3 :

• From question 3 we wanted to find out how much violence we should show in the opening, we didnt want to turn people off the film by being over violent, however without it we were worried we might turn our audience off by making it boring and not conveying the intended genre correctly. From this we see the 'Mild' and 'Pyschological' forms of violence would be acceptable in keeping the interest of our interest.

Question 4 :

• We had originally intended to use a garage as the location for the 'killing room', however from this survey we have decided if it will appease our audience, we will try and use a basement as a lair, this may involve however filming the scenes in a garage, but filming the entrances and exits to it in a separate location so that it gives the illusion it is set in a basement.

Question 5 :

• Here we wished to find out what diagetic sounds to include in our opening. The top 3 answers we hope to include all off : Screaming, dragging of metal and metallic whirring. These should be easy to create a 'sound match' with the breakfast routine in our other line of action.

Question 6 :

• This was the only question that we included where the respondant could select multiple responses, as you can see it is hard to draw a conclusion from this. However, the most popular reponses from the 'Image of a serial killer' question were : disturbed, organised and mentally unstable, all of these will try to be conveyed from our character to make it very clear in the opening that he is a killer. Organisational skills will be present in both the breakfast routine and the killing scene.

Question 7

• With this question we debated maybe showing some of the film from a different perspective, for example a victim or detective. The purpose of our film is to give the killer more of a 'human' side, and from these results, with 77% of people responding 'Yes' or 'Maybe', we believe we can make people sympathize with the killer more than a normal detective crime thriller.

Question 8

• What we were trying to acheive with question 8 was firstly what colour to make the credit / title text, aswell as what tint or colour wash to put over the killing scenes. Red, black and dark red all came out on top, which are the three colours we will try and give a prominent role to in the opening credits.

Conclusion

• Overall, we think the research we gained from this has changed some ideas we previously had and just because we thought they were good ideas, does not mean that our target audience would, so now we can tweak our film to fit the expectations and demands of our audience